On June 21st, 2022, Dating Sim Light and Night announced they had a collaboration with Good Smile Company and would provide 5 Nendoroid figures for the five Husbandos from the game. The Weibo of Good Smile Company had commented and shared the announcement. However, to many people’s surprise, that specific Weibo soon turned into a warzone of words.
A screenshot of the Nendoroid Collaboration Weibo
There were many comments posted on the Good Smile Company’s Weibo in no time by angry game enthusiasts. Those comments claim the preview picture is unsatisfactory since they did not recreate their beloved characters faithfully. Some criticized the figures for lacking the double eyelids of the original character designs. Others complained about another character because they believed the skin complexion was inaccurate. “It should be a cooler white instead of yellow.”
A screenshot of Weibo’s comment area where the game enthusiasts complained about eyelids and skin tones.
Soon after, many Weibo users joined and defended the Good Smile Company. Some criticized the game enthusiasts for using their aggressive and offensive attitudes and lack of respect. Some explained the Nendoroid figure production line has its designing procedure, and the preview picture was just a rough reference. Some people claimed they did not like the “fandom strategy,” which refers to enthusiasts gathering together and using similar and negative comments to provide extra pressure. While some enthusiasts have fought back, claiming it is their right to criticize a product as target consumers.