HoYoverse's Honkai Impact 3rd just announced a public welfare-oriented project with Alipay, China's most popular mobile payment platform and financial services app.
Honkai Impact 3rd x Alipay
The "Green Travel" Project will run from September 22 to October 9, when users can collect "Green Energy" from using public transit and accomplishing event tasks.
The collectible "Green Energy" tokens can be later used to redeem in-game costumes including skins and in-game currency.
Source: Weibo