On June 30th, Mengniu Dairy announced another collaboration with Genshin Impact. The event is called “The Wonderful Journey with Chocolate and Ice” (巧冰奇旅), and Qiqi from Genshin Impact will be featured in this event.
An exclusive ice cream product called the “Colorful Chocolate Ball” will be released at the events. On the event preview picture shared by Mengniu Dairy, we can see there will be four different flavors of the product, and each of them will have a different variety of slime on its cover.
Promotional picture showing Qiqi holding an ice cream.
This is the third time Mengniu Dairy has collaborated with Genshin Impact. In the previous two collaborations, existing products had their packaging redesigned with Genshin’s Paimon and Itto printed on the cover of the package. Some of which were sent to kids in remote mountain villages as gifts.
Photos of a kid who drew a picture and said, “I hope your world will be as warm as my mountain”, as a response to the event.
Source: Weibo